Archive for the ‘writing’ Category

Creative Work of the Freelance Business Writer

A freelance business writer can write various content. The materials they work on range from the serious or academic to the fun and challenging. There are assignments which are both serious and fun. They include branding, advertising, marketing campaign and the like, among many.

Branding involves elements of advertising, marketing and press release. These are part of writing for business which you can explore as a freelance business writer. Creativity is very important here. Although a huge portion of creativity relies on originality, much of it also depends on learning from others especially those who have come before and succeeded. These brilliantly creative professionals are called creatives or, more clearly, top creatives.

Creative thinking will be your ace in your work as a freelance business writer doing marketing, advertising and branding campaigns. Search the internet for online tools you which are designed to stimulate creative thinking, specifically for example, branding and advertising. You also need to research, study and develop skills in communications strategy, market positioning, market brief processing and key issues in copywriting and creatives.

As a freelance writer in marketing and advertising, you need to be well versed in the many aspects of branding like copywriting, the role of press release in branding and blogging for brands, among others. Identify the niches of the products and services you are writing about and find out who are the experts and authorities of these niches. Research about them and their writing output. Learn from their successes and their failures.

Be well versed about branding terms and quotes about brands because these will greatly help you. Read case studies about marketing, branding and advertising. Read literature about these involving history, market, brand values, promotion and others. Also, study how to use clearer language in official, business and legal contexts.


Freelance Writing and Your Side Line

Freelance writing has many advantages and benefits. One of them is having control over your time and, thus, the ability manage your time in a manner that you will have time for other responsibilities, endeavours and activities. In turn, one of these is doing other activities for another source of income which is another job, otherwise known as the side gig or side line. Your job as a writing freelancer opens you to personal fulfillment and professional development on top of the earning opportunities outside and inside your freelance writing agency. Here is how:

  • Personal fulfillment – Having freelance writing as a main job or a part-time one, you can get and manage another job. Aside from being a source of additional income, your side line or other job can be “the job.” Your side line could be your dream job, in other words. You might be a teacher first and a writer secondly, for example. It might be in your heart and soul that you are a teacher who has the gift of writing, but it happened that writing is the first pasture you have gotten an opportunity to come in. With the time freedom you have in being a writing freelancer, you can fulfill your frustrations of being a teacher by going into teaching with your free time. Other writing freelancers have different side lines ranging from selling cars, catering meals, and many others.

  • Professional Development – Your freelance writing job enables you to get into a side line which promotes your professional development. Take for example the case of the frustrated teacher. He or she could be teaching writing or literature and do this in a certified capacity. If you are in this person’s shoes, you will be accumulating certified teaching work experience and corresponding continuing professional education. These things enhance your professional qualifications both as a writer and as a teacher. As a teacher, your teaching work experience and knowledge increases the value of your writing practice. One example would be being one of the top choices for academic writing jobs in your writing agency.

Challenges, Compensation, Dealings and Development in Medical Writing Jobs

Freelance medical writing jobs are like non-lab based career options. Many vacancies are not specific and you can just send your curriculum vitae and you can be asked for an appointment for a writing test. After the examination, you may be interviewed once or twice and will most likely offered a job writing in your field of medicine.

Challenges and Compensation – The diversity of medical writing jobs range from entry or degree level to the PhD. If you have the PhD, you will be compensated for the qualification you bring and that the writing projects require. There is always assignments to work on everyday in the work of medical writers. Scientific papers and marketing materials for medical care products and pharmaceutical companies take the bulk of daily tasks the writers must work on. You may also need to communicate with clients and authors everyday because you have many of them. There is the need to do so because you need to make sure that the projects you are doing with them are progressing well.

Dealings and Development – Teamwork is necessary in medical writing jobs. There are many instances in which you need to work together with the other professionals and your clients to meet the timetable. Although you will mostly deal with medical writing, tasks and nature of work varies. You may work on four or five different projects at a time. If you are a beginner or has just came back after an initial entry to this field, you need and can learn lots of things. The most challenging of which is working in a large team and doing so to make sure that everything in the project goes well. Entering the medical writing career can be very exciting and full of opportunities. You can start with sending your resume, proceed with learning and develop further.